Bring your artwork to the streets (or mountains) with Chaco’s customizable sandals.
I’m not a trained artist, “said Sarah Uhl, a carbondale painter who guided me and 15 others to the watercolor workshop at the 5Point Adventure film festival. Uhl, 35, may not have accepted as an artist Formal education, but her work speaks for itself. Behind Uhl’s whimsical, natural style is the main task of advocating environment and health: in the past three years, she has raised nearly 30,000 for conservation-related causes US dollars.
Watercolor workshop at 5Point Adventure Film Festival. Photo by Eric Phillips
Today’s goal? Ur said that to use our imagination, this is the key to environmental management. “With protection work and advocacy, there is no silver bullet. When you understand what we need to do to protect the places we love, it’s daunting.” Her pillars of production include joy, friendliness, and inspiration-leading her to work with Paonia, Colorado Cooperation of the established footwear brand Chaco. Durable sandals that support adventure and lifestyle. The company, based in Rockford, Michigan, launched a sandal customizer called Printshop in February, and Uhl is the perfect expressionist to help showcase its technology.
After years of development, Chaco’s PrintShop enables anyone to create a sandal printed with their own design. PrintShop director Bianca Vasovski said: “With such a bulletproof product, consumers can put things on their shoes that can shake for many years, which is great.” Bianca Vasovski is the first to lead this new feature and now oversees four technologies Personnel as well as Chaco’s 3D dye diffuser.
Here’s how it works: Customers can submit any image and then print it first on film. “A lot of people send us personal artwork, pictures of dogs and family portraits,” Vasovsky said. Then place the sandal ingredients on the machine’s tray. The infrared heat above the head hits the film, while the vacuum table below activates thermoforming: this means that air is pulled down and sucks the film around the film. Customers can also spend an additional $ 5 on other personal items, including embroidery.
PrintShop customization is available on the brand’s 4 sandal versions (Z / 1, Z / 2, ZX / 1 and ZX / 2) as well as Flip (Chaco version of flip-flops) and a few accessories. Includes dog collar and leash. Don’t feel creative? Choose a stock design (free) from Chaco’s curated library, which contains 20 fun, vector-like designs such as peppers and avocados.
This is just the beginning. Chaco has teamed up with Uhl to create several PrintShop sandals featuring her artwork (coming in 2020). The brand has also teamed up with adventure and underwater photographer Perrin James, woodblock print and costume craftsman Erica Lang, and landscape painter Rachel Pohl, who launched a limited edition collection with four vibrant shoes two months ago .
Uhl envisions a future PrintShop project that will incorporate charitable elements related to environmental issues or organizations. But at the moment, it is equally important to promote creative expression throughout the community. “We need a feeling of staying in touch with ourselves, because from there our eyes opened our arms to the world.” Chaco took a step in the right direction with PrintShop.